Our Story

Southern Line Enterprises was created by outdoor enthusiasts Jim Ford and Brooke Talmage. Jim Ford has been building companies since he was a home builder and stone supplier himself. He found his niche when he founded Orca Coolers in 2012.

Brooke Talmage was also in the building industry designing kitchens and bathrooms when she decided the outdoor industry was where her heart was. She previously handled national accounts and assisted in salt water fishing tournaments when Orca was branding its mark.

In 2015 Ford sold Orca Coolers and he and Talmage teamed up to bring new innovative concepts to this industry. It was at that time Southern Line Enterprises was born. Southern Line wanted to offer something different so they started offering the custom full color logo options on their stainless cup series.

Southern Line has also released the first international patented insulated lid (ILYD) that has been retrofitted to accommodate other items in this competitive market. ILYD was released for preorders July 1, 2016.

Southern Line is growing by leaps and bounds and is already a big contender in the Outdoor Industry. Stay Tuned to new items being released as their teams’ ideas come to fruition.


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